The European industrial gases business is a changing marketplace, striving to realise renewed growth while also subject to changes in market structure, a transformation in technologies and challenges in its macroeconomic climate.
Growth has been relatively flat in most West European markets due to their relative maturity, whereas their East European counterparts have fared slightly better. Both have been concerned with very different geopolitical factors. All of which has left the European industrial gases industry with the conundrum of how to carve out the next era of expansion and best position itself to capture tomorrow’s opportunities.
At the forefront of those opportunities is the development of clean energy economies, with Europe at the heart of this transition and the industrial gas and equipment industry perfectly positioned to play a leading role in enabling a cleaner, greener future for all. Understanding this new business environment and exactly where the challenges and opportunities lie – as well as making the right strategic moves now – will be key to future success and sustainability tomorrow.
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